1
Le Bon Marché

A temporary fantasy factory

The “Mosaert Fabrique” was an immersive experience unveiled on the grand stage of Paris’ iconic Le Bon Marché Rive Gauche, redefining the boundaries of fashion. It seamlessly combined the presentation and temporary sale of Capsule 5 with a fashion show and an exhibition that invited visitors to explore the heart of our creative world.

Découvrez une collaboration révolutionnaire où l’art et l’ingénierie s’unissent dans une exploration poétique de la lévitation. Cette campagne innovante allie brillance lyrique et design de pointe, créant un récit enchanteur qui élève l’ordinaire au rang d’extraordinaire. Plongez dans un monde où l’imagination défie la gravité et où les rêves prennent leur envol, mêlant art visuel et auditif dans un voyage à couper le souffle.

  • The projectLe projet
  • The collection
  • The fashion show

We transformed Le Bon Marché into the surreal “Mosaert Fabrique”—an immersive factory where creativity flows like an unstoppable current. In collaboration with the artistic direction team at Le Bon Marché, we crafted a fantastic world that celebrates our love for artisanal creation. This dreamlike factory came to life through intricate, surreal mechanisms, various display cases, and installations that embodied our aesthetic approach and vision of creation. Visitors wandered through a space filled with colorful pipes, rails, and floor signage accompanied by salespeople in white coats—completing the illusion of an active factory. Set against a playful, vibrant backdrop that mirrored the motifs and color palette of Capsule 5, the exhibition felt like a living extension of our creative world.

Dans une fusion révolutionnaire d’art et d’innovation, cette collaboration explore le thème enchanteur de la lévitation. En associant un design de pointe à une inspiration lyrique, le projet crée une expérience fascinante qui défie les frontières conventionnelles de l’art et de la technologie. Ensemble, ils élaborent un récit où la créativité prend son envol, élevant l’ordinaire vers l’extraordinaire. À travers une série de créations imaginatives, ce partenariat vous invite à voyager au-delà des contraintes de la réalité, où les principes de la lévitation prennent vie de manière étonnante et inattendue. Préparez-vous à être captivé alors que les domaines du design et de la narration s’élèvent vers de nouveaux sommets, offrant une nouvelle perspective sur le pouvoir de l’imagination.

Inspired by the architectural and design legacies of Brussels, Capsule 5 fused the elegance of Art Deco with the playful spirit of Art Nouveau. Intricate arabesques, butterflies, and botanical motifs intertwined through the collection’s ultra-colorful and graphic prints. For the first time, the capsule extended beyond unisex clothing to include a home range, all produced exclusively in Europe.

Adding to the magic, Mosaert made its debut fashion show, brought to life under the direction of choreographer Marion Motin. The show featured a set design conceived by our creative house in collaboration with Le Bon Marché and was accompanied by an original 10-minute soundtrack titled “DÉFILER,” composed by Stromae (Paul Van Haver) together with Luc Van Haver. The event attracted 2,000 spectators who witnessed the birth of a new creative chapter for Mosaert.

Campaign pictures by Antoine Melis.
Campaign pictures by Antoine Melis.
Campaign pictures by Antoine Melis.
Work in progress of the campaign background.
First sketches of the campaign background.
First sketches of the campaign background.
First sketches of the campaign background.

Inspired by the architectural and design legacies of Brussels, Capsule 5 fused the elegance of Art Deco with the playful spirit of Art Nouveau.

© Thomas Beauduin
© Thomas Beauduin
© Thomas Beauduin
© Thomas Beauduin
© Thomas Beauduin
© Thomas Beauduin
© Thomas Beauduin
© Thomas Beauduin
© Thomas Beauduin
© Thomas Beauduin
© Thomas Beauduin
© Thomas Beauduin
© Thomas Beauduin
Mosaert's debut fashion show at Le Bon Marché Rive Gauche.
Mosaert's debut fashion show at Le Bon Marché Rive Gauche.
Paul, Coralie and Luc at the end of the fashion show.
The temporary Mosaert Fabrique exhibition at Le Bon Marché Rive Gauche.
Le Bon Marché Rive Gauche
Mosaert's debut fashion show at Le Bon Marché Rive Gauche.
Mosaert's debut fashion show at Le Bon Marché Rive Gauche.
Paul, Coralie and Luc at the end of the fashion show.
The temporary Mosaert Fabrique exhibition at Le Bon Marché Rive Gauche.
Le Bon Marché Rive Gauche
  • CreditsCredits
  • CastingCasting
Coralie Barbier – Fashion Designer
Luc Van Haver – Artistic direction & director
Paul Van Haver – Singer-Songwriter-Composer
Sacha Wiernik – Director
Franck Rondepierre – Director of photography
Michel Denis – Producer
Gaëlle Birenbaum – PR & comm manager
Roxane Hauzeur – Product manager
Frédéric Bodenes – Artistic and Image Director (Le Bon Marché)
Emeline Chattelier – Scenographer (Le Bon Marché)
Elena Fertil – Project manager (Le Bon Marché)
Marion Motin – Choreographer
Freecaster – Shooting facilities
Raymond Dulieu – Executive Producer
Tugdual Le Boru – Sales manager
Michel Di Bella – Production manager
Sophie Rovedo – Line Producer
Mathieu Bréchoire – Fashion Show Director
Pauline Faydit – Script
Patrice Morel – Camera 1 Operator
Lionel Sautier – Camera 2 Operator
Grégoire Darrasse – First Ass. Camera 2 Operator
David Sutter – Camera 7 Operator
Brahim Chhiba – Junior Camera 4 Operator
Karim Boucherke – Steadicam Camera 3 Operator
Thomas Gante – First Ass. Camera 3 Operator
Laure Caniaux – Camera Operator
François Henrion – Equipment Chief
Camille Benoit Gohin – Camera Technician
Olivier Fouillet – Sound Operator
Matthieu Oliveira – Sound Assistant
Christophe Nibaudeau – Cabling Chief
Charle De Cillia – Video Assistants
Maxime De Cillia – Video Assistants
Martin Negro – Video Assistants
Benjamin Pethitory – Junior Technician
Simon Poujol – Rigger
Novelty – Light Equipment
Benjamin Pasqualini – Site Manager
François Julien – Project manager (Novelty)
Jean-Michel Spano – Chief Electrician
Kevin Bellay – Light Consol Operator
Florent Charnier – Enslaved Light Technicians
Benjamin Pratt – Enslaved Light Technician
Bruno Gaultier – Light Technician
Martin Pierchon – Light Technician
Franck Casset – Structure Technician
Renaud Magnan – Structure Technician
De Préférence – Sound Equipment
Sébastien Mançois – Sound Manager
Pierre Lesourd-Jouan – Sound Engineer
Mathieu Liège – Sound Technician
Solène Stéphany – Sound Technician
Benjamin Yème – Sound Technician
Studio L’Equipe – Color Grading
Dominique Marcel – Production Manager
Blaise Jadoul – Color Grading Assistant
Aldo Mulone – Color Grading Assistant
Aldo Mulone – Color Grading Assistant
Benuts – Post-production and VFX
Nicolas Corson – VFX Supervisor
Alexandra Meese – Coordinator
Malo Vandercruyssen – Compositor
Cédric Delhaye – Data Wrangler
Kévin Lemaire – Data Wrangler
Hadrien Huvelle – Technical Support
Benoît Baudson – Editor
Océane Yvert – Editor Assistant
Veerle Zeelmakers – Calibrator
Panavision – Camera Equipment
Antoine Melis – Campaign photographer
Thomas Beauduin – BTS photographer (photoshoot)
The hair & make-up team : Alicia Dubois, Stephanie Aznarez, Jean Philippe Beaupied, Joséphine Brignon , Mathilde Dhordain, Charlie Magny, Nicolas Mancia, Roberto Manzo, Gaëlle Mennesson, Magalie Roux, Yann Turchi
paul van haver (stromae) — co-director
luc van haver — co-director
coralie barbier — co-director
julien soulier — co-director
auguste bas — producer
lou bardou-jacquet — production coordinator
giuseppe conti — producer be
gaëlle birenbaum — communication & project manager
evence guinet – dannonay — executive assistant
gaëlle cools — content & community manager
roxane hauzeur — textile product manager
diego mitrugno — office manager
félix lambot — line producer be
mathieu perez — 1st ad
benoît debie — dop
letizia giorgi — 1st camera assistant
cyprien rigaud — 2nd camera assistant
glauke vankeirshilck — camera trainee
bao debie — camera trainee
simon moirot — dit
emilie sornasse — qtake operator
xavier servais — key grip
nicolas baquet — grip
lucas gonzalez — grip
nathan meynsbrughen — grip
marco viera — grip
jérémy tondeur — grip
arnaud hock — gaffer
kilian delcorte — consolist
thibault doens — electrician
michael stolz — electrician
abdel mousshin — electrician
alicia dubois — mua
thomas ruelle — location manager
mustapha amzir — craft
justine debekker — painter
thibault flament — painter
kgs — grip
grip on — moving grip
tsf — light
lites — camera
flo catering — catering
studio monev — permissions
david le bozec — storyboarder
laurent ferrante — storyboarder
gaëlle champion — artistic direction
abyssal executive — production belgium
royal post — post production
jonathan trebois — post production manager
cindy durand paucsik — post production
vincent amor —  grader
julien laudicina — set supervisor & graphic designer
alicia boinot — 2d graphic designer
quentin mesureux — 2d graphic designer
robin deriaud — 2d graphic designer
ronan dusmenil — 2d graphic designer
terence nury — editor assistant
hadrian kalmbach — grading assistant
The dancers : Kevin Bago, Stephane Deheselle, Hortense de Gromard, Nathalie Fauquette, Tamara Fernando, Stessy Emelie, Cindy Emelie, Matteo Gheza, Shirwann Jeammes, Tom Grand Mourcel, Brandon Masele, Suzanne Meyer, Guillaume Queau , Rickysoul, Sema-Tawi Smart, Skorpion, Léa Vlamos, Stencia Yambogaza
The models : Lidwine Bertrand, Britt Groenendaal, Dan M, Alexis Renard, Martin Rocchia, Harriet Rose, Salma, Malckom Valentino, Christina Wallace
The extras : Emma Barouti, Valentin Beaufils, Pierre Elie Boma, Amandine Brisaer, Mathieu Cobos, Aida Lopez Cortes, Clementine Embry, David Ferran Monroy, Quentin Ferrari, Océane Giner, Axel Jacomme, Joel Konan, Malik Labidi, Amelie Laporte, Carla Lopes, Paul Lopez, Andréas Maanli, Margot Mateus, Aloise Mbilima, Elric Montorier, Anthony Namane, Marion Nelide, Maxime Pannetrat, Alicia Rodriguez, Marylou Rodriguez, Guillaume Rohrbacher, Marion Stidler, Margot Strahodinsky, Edgar Thion, Joeanna Vachez
Join the conversationRejoignez la conversation
ProjectsProjets
Mosaert
&
Billie Eilish
Peau-tillism
MINI
Le Bon Marché
Orelsan
Stromae
Dua Lipa
Paris 2024
We are a polyphony of talentsNous sommes une polyphonie de talents
We are a polyphony of talentsNous sommes une polyphonie de talents
Informations & teamInformations & équipe

Mosaert is a multi-disciplinary creative house, composing & orchestrating singular creations that uncover unexpected experiences. Over the past 15 years, we have pushed boundaries with made-to- measure experiences in the fields of music, fashion, and audiovisuals. Our approach is rooted in collaboration, where we listen closely to our partners while introducing fresh ideas that elevate their vision.

Whether it’s art direction, collaborations, commissioned projects or full- scale productions, our collective of talents is focused on transforming emotions into surprising, one-of-a-kind creations.

info@mosaert.com

Mosaert is a multi-disciplinary creative house, composing & orchestrating singular creations that uncover unexpected experiences. Over the past 15 years, we have pushed boundaries with made-to- measure experiences in the fields of music, fashion, and audiovisuals. Our approach is rooted in collaboration, where we listen closely to our partners while introducing fresh ideas that elevate their vision.

Whether it’s art direction, collaborations, commissioned projects or full- scale productions, our collective of talents is focused on transforming emotions into surprising, one-of-a-kind creations.

info@mosaert.com

CEO & creative director
Paul Van Haver
Executive & creative director
Luc Van Haver
Fashion designer & creative director
Coralie Barbier
Communication & project manager
Gaëlle Birenbaum
Office manager
Diego Mitrugno
CEO & creative director
Paul Van Haver
Executive & creative director
Luc Van Haver
Fashion designer & creative director
Coralie Barbier
Communication & project manager
Gaëlle Birenbaum
Office manager
Diego Mitrugno